The Power of a Healthy Image

yellow-flowerBy Joanne R Kanute BCMCLC, CIM


What does a healthy image mean to you? What is self-image, and how does it affect our lives? Self-image is how you see yourself and what you believe other people think about you. This is not always the truth of what others believe about you, but it is what you believe matters right now.

Research shows low self-esteem and self-image is highly linked with depression and suicide. (Psychology Today magazine states 20% of the American people are being treated for depression.) US News states US suicides hit the highest rate in 25 years, now 12.8%. James Dobson states, “Lack of self-esteem can actually extinguish the desire to go on living.”

God created you in His image. Learn how to maximize that creation! Each and every one of us is beautiful in our own unique way. We all have a purpose, and we all have a story. Make the best of your life; only you can do that! The best investment you will ever make is you!

Looking your best strengthens your self-image, a stronger self-image increases your self-esteem, and a greater self-esteem brings greater success, along with healthy aging!

Developing a positive self-image is an inside job. It requires acceptance, forgiveness, and willingness to let go of your past and recognize your strengths and inner-beauty. Once we feel good on the inside and develop a positive self-image, we can work on the outside. Your self-image influences your esteem and is acquired during childhood. It includes personality, abilities, strengths, weaknesses, and physical appearance.

Though we acquire our self-image and self-esteem during our childhood, that doesn’t mean we can’t strive to change! Many of us lived through an unpleasant childhood, giving us little to no self-worth. I was told throughout my childhood I was fat, ugly, and would never amount to anything. I lived through it and choose not to put myself through that lifestyle anymore, and only I can change my future!

“Feeling good about yourselves may in fact, be the cornerstone of our total well-being.”
—Barnett Baruch and Rivers, The Secret of Self Esteem

You must learn to accept what you can change and live happily with what you cannot change. Let’s look at some of the ways we can learn to change:joannelogo

  • Personal Image
  • Build Stronger Self-Esteem
  • Social Image
  • Emotional Image
  • Psychological Image
  • Environmental Image
  • Wellness Goals

My mission is to help women strengthen their self-esteem! Through a series of coaching sessions, we address many issues impacting our self-image, which affects our self-esteem. Some of the topics we work together on are building a strong and confident personal appearance, self-care, goals, self-acceptance, communication, rejection, attitude, taking charge of your life, and much more!

Seven out of ten Americans said physical appearance is important in terms of happiness, social life, and the ability to get ahead. Brian Tracy, author of The Psychology of Achievement, stated, “Many capable men and women are disqualified from job opportunities because they simply do not look the part.”

“If I could write a prescription for the women of the world, I would provide each of them with a healthy dose of self-esteem and personal worth . . . I have no doubt that this is their greatest need.”
—James Dobson

How do you feel about your self-image? What would you change if you could change one thing?



Oct. 2010 012For the past 32 years, Joanne Kanute has worked in the fashion, hair industry, and personal presentation field. She believes each person has their own individual beauty, and looking good on the outside is what makes people want to look inside to see what you are all about. Joanne is a Certified Master Image Consultant, Board Certified Master Certified Life Coach, and a licensed Cosmetologist. She is a member of the Association of Image Consultants International, the American Association of Christian Counselors, and the International Christian Coaching Association.

NACWE Member Spotlight: Joanne Kanute

Oct. 2010 012Joanne Kanute appreciates beauty in the world, especially when that beauty comes from the people around her. Using her skills with fashion and cosmetology, Joanne has founded a unique coaching business that supports the power of healthy self-image. Her business is split into two names: Unlimited Creations and Aging with Distinction. Both support the same ideal: that inner-beauty and outer-beauty can, and should, work together hand-in-hand. "Looking your best strengthens your self-image, a stronger self-image increases your self-esteem, and a greater self-esteem brings greater success, along with healthy aging," Joanne said. Her life philosophy is inspired by and based on biblical principles, specifically the concept of being created by God in His image. “He didn't make any mistake,” Joanne said. “He uniquely designed and formed each one of us. It is our job to maximize His creation!”

Joanne joined NACWE in February of 2015, hoping to find a “push forward” to give her business a much-needed boost. Since joining, she has overcome a key struggle holding her business back. “When I joined NACWE, I was an information junkie! I love to research and learn all that I can about the subject or issue at hand. However, I was stuck at the ‘gaining knowledge’ point. NACWE has helped me learn how to implement my knowledge.” One way she has learned implementation strategies is through helpful NACWE handouts like the Marketing Funnel, the Power Hour Daily Checklist, and the Marketing Schedule. “I am a goal-oriented person, so having the Power Hour Daily Checklist has been helpful by keeping me on task and moving forward with my day,” Joanne said. “Again, being a goal-driven, person the Marketing Schedule is a great planning tool, and it keeps me looking and planning ahead.”Oct. 2010 033

Joanne feels empowered as a female entrepreneur, and she wants to help other NACWE members feel the same way. “In the entrepreneur world, I feel like sometimes a female entrepreneur is viewed as weaker than male entrepreneurs,” Joanne said. “But with all of the support, information, and tools we gain through NACWE as entrepreneurs, we are on the cutting edge!” As Joanne learns to implement her knowledge, she is also learning the importance of sharing knowledge with others and being willing to receive it in return. “As we continue to gain knowledge, it moves us forward, gaining a great deal of satisfaction and career success,” Joanne said. “It's such a great feeling knowing we have impacted and been able to serve and help another person.”

Her advice for other entrepreneurs includes avoiding perfectionism. “Everything is not going to be perfect,” she said assuredly. “It's okay to make mistakes.” She reiterates that knowledge unimplemented is void and useless, like a rusty tool that sits on a shelf too long. She also encourages other entrepreneurs to appreciate the importance of networking. “Every person you meet is a potential client,” Joanne said. “Use your daily opportunities to help others.”

Oct. 2010 080Finally, she urges female entrepreneurs to join NACWE. “NACWE is a wealth of information and support,” she said. “Don't delay, join today; you will never be sorry!” As NACWE expands more and more each year, she sees it continuing to offer the support, encouragement, and knowledge she has grown to appreciate over the past four months.

One of Joanne’s favorite Bible verses as an entrepreneur is Galatians 5:13, which says, “You, my brothers and sisters, were called to be free. But do not use your freedom to indulge the flesh; rather, serve one another humbly in love.” Her heart for serving others helps her thrive as a coach. Whatever success may come, though, Joanne knows it isn’t truly her business, after all. “Jesus is my boss,” Joanne said. “He is the one I work for! Knowing and holding onto that statement lifts the burdens of entrepreneurship off our shoulders. We just need to surrender and follow his lead. He will always lead us to success!”


Written by Callie Revell