Featured Member – Deni Carruth

I teach individuals that wellness is a lifestyle they can live.

As entrepreneurs, we often feel like we have to sacrifice our business to take care of our families. Or we have to sacrifice our business to take care of our health. Or sacrifice our families and health, to take care of our business.

We don’t have to do that!

We can learn to decrease stress, increase our energy and stay feeling young. We can be a VICTOR in spite of issues and circumstances. We can still exercise and take care of ourselves and overcome emotional, physical, or physiological strain.

We can do this in spite of the challenges we have.

As an Executive Wellness Coach and a VICTOR Life Coach, I offer online and phone coaching solutions for female professionals and entrepreneurs. I work closely with women to achieve something way beyond life balance; that is to achieve a harmony in living life like a beautifully orchestrated choir! Once motivated, my clients enjoy a success that carries not just into their business but into other aspects of their lives as well.

A VICTOR Lifestyle is a lifestyle that flows from purpose. Sounds simple enough. But sometimes we get confused about or distracted from our purpose. When this happens we experience emotional highs and emotional lows. The highs get shorter and the lows get longer. Not one day goes by that we aren’t challenged with negative thoughts.

How we process these thoughts matter.

Through training, unique experiences and various life lessons, I learned how to take negative situations or thoughts, and transform them into something that I can appreciate, I can work with, and that will work. It makes me grateful, and this allows me to create a new thought process and a space where I can be more productive. I can step out and step forward.

Today, I teach others how to experience life through a “Glass Half-Full Perspective.”

On Being An Entrepreneur

I started my business so that I could teach my approach to getting on and staying on a Victor’s path, help others implement it, and empower them to do it without fear of being hurt. I also knew that I had to work with others without the restraints of working for someone else. I needed the freedom to do what I knew had to be done. Most people launch into entrepreneurship because they want more freedom in their life.

Being a woman in corporate America is enough of a struggle because other people hold you back. I love being an entrepreneur (been one for 28 years) because of the flexibility and freedom it gives me. I love the “no-holds barred” feeling when I’m serving clients because I know I can give them as much as I want and need to for their goals and their good.

Being a female entrepreneur gives a certain voice above the rest. People take notice. It offers empowerment and independence as well as the status of being a leader, go-getter, risk-taker. Being a woman takes entrepreneurship to another level.

What the biggest challenges I’ve overcome? Being able to balance out the income you want to have with the time you want to invest doing the work. And when I started, we didn’t have the luxury of laptops and cell phones—what a challenge to try and figure out entrepreneurship when there weren’t that many women entrepreneurs who didn’t have a brick and mortar place to mentor me.

Sometimes, it’s also a challenge with your spouse. I can’t count the times I heard, “real job” come up. My husband was an MBA in corporate America and here I am, a high school graduate, entrepreneur.  That’s probably been my biggest challenge other than marketing.

I don’t enjoy marketing and I struggle with that. I am such a word-of-mouth, referral entrepreneur. That is a challenge because you don’t reach the masses but it does allow me to really work with people who choose to work specifically with me, and I can choose to work with them. People who know me and trust me refer me to others who would like to work with me.

What would I share with a friend setting out on her own entrepreneurial adventure?

• Know that you know who you are in Him before you step out there too far.
• Have a vision for your business and your life, and make sure they run parallel.
• Be an example in your personal life of the skills, qualities and systems you practice in business. This is huge if you’re teaching/coaching others.

Deni Carruth is certified as a life and business coach, personal fitness professional and corrective exercise specialist. Her 28 years as an entrepreneur also includes writer, TV/radio fitness expert, and talk show host. Deni is the creator of the Five MasterKeys Coaching System and her VICTOR Coaching Programs. She helps female entrepreneurs who are excited about life, be successful in their bodies so they can be even more successful in their business. She helps them overcome the setbacks and struggles they experience on a physical, mental and spiritual level so they can present their passion in a body that is healthy, strong and energized. She says, “If we as female entrepreneurs will treat our bodies as well as we treat our business…..how powerful we will be!” Visit Deni at www.masterkeyscoaching.com or deni@masterkeyscoaching.com . (Deni loves receiving emails, so feel free to email her.)